of attendees were HIGHLY SATISFIED
with speakers

of attendees would STRONGLY RECOMMEND IIEX to a colleague

of attendees used IIEX takeaways to INFLUENCE STRATEGIC DECISIONS

Join us at IIEX to find inspiration,
make connections, and discover solutions
to grow insights through innovation.

See the future at the Insight Innovation Exchange. For more than a decade, IIEX events have revealed emerging best practices and technology that nurture insights functions, businesses, and careers.

Join us on June 25-26, 2024

Register Now

IIEX Europe 2024 stands as the pinnacle gathering for visionary insights professionals in Europe. This event is a beacon for research technology (resTech) innovators, brand experts, marketing leaders, and ambitious individuals aiming to elevate their careers and businesses in market research, analytics, and insights.

IIEX Europe is your opportunity to discover groundbreaking ideas, engage in lively roundtables and hands-on demos, and explore the latest technologies, methodologies, and trends that are shaping the future of insights.

Prepare for two days of intensive learning and networking, where you'll discuss pivotal topics like cultivating an insights-driven business, sustainable innovation, applying AI in qualitative research, or how to transform insights into actions.

Don't miss out on this opportunity to sharpen your competitive edge and get ahead of the curve on the latest trends and innovations that impact your work..

Join us on June 25-26, 2024

Register Now

Why attend

Discover the latest innovations

Uncover emerging trends and advanced tools that are redefining the boundaries of market research and setting new industry standards.

Strengthen your professional network

Connect with hundreds of the most forward-looking thinkers in the industry, and forge powerful connections that will last long after the event.

Prepare for future success

Discover the innovations, methodologies, and best practices that are critical for the growth and sustainability of your insights-driven business and career.

Who should attend

Brand-side Business Leaders

Brand-side Insights Professionals

Supplier-side Business Leaders

Supplier-side Insights Professionals

Marketing Professionals

Client Service Managers

Product Managers

Insights Startup Teams

University Students

Build your business case for insights work that convinces stakeholders to invest in it.

Learn how to reduce costs, increase productivity, and deliver more valuable insights.

Forge strategic partnerships and expand your network.

June 25-26, 2024 Amsterdam

Register Now

Brand-side Business Leaders

Build your business case for insights work that convinces stakeholders to invest in it.

Learn how to reduce costs, increase productivity, and deliver more valuable insights.

Forge strategic partnerships and expand your network.

Brand-side Insights Professionals

Get ahead of the curve on the latest trends and innovations that impact your work.

Plan your career by learning which skills are and will be in demand and how they fit together.

Make new contacts who can share experiences and introduce you to new opportunities.

Supplier-side Business Leaders

Stay ahead of the latest best practices and emerging capabilities that impact your competitive position.

Engage directly with potential clients, discuss their needs, and showcase your solutions.

Share perspectives with peers regarding current challenges, such as competing against commoditized services or attracting the right talent.

Supplier-side Insights Professionals

Get ahead of the curve on the latest trends and innovations that impact your work.

Plan your career by learning which skills are and will be in demand and how they fit together.

Interact with client-side professionals who can expand your awareness and understanding of what they need and why they need it.

Marketing Professionals

Explore how to integrate new insights approaches and technologies into your marketing function.

Learn how to rapidly gather and interpret insights to inform and refine marketing strategies.

Discover solutions and tools to optimize your team’s effectiveness and productivity.

Client Service Managers

Explore the latest technologies in market research to better understand and predict client needs.

Learn to improve the way you communicate complex data and findings to clients, providing clarity and actionable understanding.

Discover innovative solutions and strategies to manage client projects and deliver timely insights efficiently.

Product Managers

Learn how leading brands identify and apply market insights to develop winning products.

Explore the latest ways to discover how to engineer superior customer and user experiences into your products.

Stay on top of key market trends and emerging methods for uncovering and anticipating unmet needs.

Insights Startup Teams

Build connections with potential partners, mentors, investors, and industry leaders who can contribute to your startup’s growth.

Discover opportunities for business expansion and collaboration that you may not have considered before.

Learn how to effectively utilize data to identify and capitalize on new business opportunities.

University Students

Engage directly with the latest trends and technologies in market research and insights, providing a real-world perspective that complements academic learning and prepares you for future careers.

Connect with industry experts and open doors to mentorship, internships, and future career opportunities in the insights industry.

Enhance your understanding of how theoretical concepts are applied in professional settings through practical case studies and hands-on demonstrations.

June 25-26, 2024 Amsterdam

Register Now

FEATURED SPEAKERS

Geoffrey Russo

Insights & Impact Director

Eat Well Global, Inc.

Esi Akaltun

Associate Director, Customer & Product Insights

him & hers

Steve Olsen

Global Manager, Brand & Communication Insights

Nestlé

Julia Küsters

Manager Consumer Co-Creation

Henkel

Emily Paladino

Group Head of Customer Insights

Country Road Group

Christina Furlong

Global Insights Assistant Manager

Kerry

Geoffrey Russo

Insights & Impact Director

Eat Well Global, Inc.

Esi Akaltun

Associate Director, Customer & Product Insights

him & hers

Steve Olsen

Global Manager, Brand & Communication Insights

Nestlé

Julia Küsters

Manager Consumer Co-Creation

Henkel

Emily Paladino

Group Head of Customer Insights

Country Road Group

Christina Furlong

Global Insights Assistant Manager

Kerry

Explore IIEX themes

Discover the topics, both strategic and tactical, that will be discussed at IIEX Europe 2024:

Empathy vs. Chaos

Can brands connect
in turbulent times?

Cultural
Insights Now!

More important
than ever?

Research & Regulation

AI joins PII as ward of the state

AI Impact
on Research

How does it stack up against
traditional?

Sustainable
Innovation

Can it be "sustainable"
if it's AI-driven?

Breaking Down Silos

Data democracy or
analytics anarchy?

AI in Qual

Analyst, moderator, or respondent?

Data-Driven Leadership

Data culture: enable,
lead - or survive?

and many more in

89

sessions

Buy Tickets

Empathy vs. Chaos

Can brands connect
in turbulent times?

Cultural
Insights Now!

More important
than ever?

Research & Regulation

AI joins PII as ward of the state

AI Impact
on Research

How does it stack up against
traditional?

Sustainable
Innovation

Can it be "sustainable"
if it's AI-driven?

Breaking Down Silos

Data democracy or
analytics anarchy?

AI in Qual

Analyst, moderator, or respondent?

Data-Driven Leadership

Data culture: enable,
lead - or survive?

and many more in

89

sessions

Buy Tickets

And there's more...

Amsterdam

June 25-26, 2024

Register Now

Exciting ideas. Exciting people

Great food and drinks. Healthy too

Networking with friends you don’t know yet

Learn. Discuss. Enjoy. Remember

Variety of session formats

Sign up for updates

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IIEX is supported by

IIEX Europe is supported by some of the most innovative companies in the insights industry, including our title sponsor, QualSights.

What our attendees say

Just back from 2 days in Amsterdam at IIEX Europe - probably the best one of these events I’ve ever attended.

Mike Stevens

Founder/Editor, Insight Platforms

I am giddy with excitement when IIEX Europe rolls around, and it has not yet let me down in providing an avenue to explore great thinking, connect with others who desire the same, and take the pulse of our industry.

Danielle Todd

Director, The Forge

Attending IIEX Europe was like being transported to the future of the insights industry — it was that exciting!

Dmitry Gaiduk

Entrepreneur

I have regularly attended IIEX for many years with many of my team – it is a fantastic way to stay connected with the wider world of Insights – the latest and greatest developments in our industry.

Tony Costella

Global Consumer and Market Insights Director, Heineken

Innovation is critical for the future of insights. [IIEX Europe] continues to be the leading conference to bring this needed innovation to the industry.

Stan Knoops

Global Head of Insight, IFF

It is always great reconnecting with familiar faces, peers and meeting new connections at these events. The conference provides a lot of food for thought on the industry at large, the evolving challenges clients look to research partners to help them solve, and the innovations that may be in early stages of adoption, but might become research standards and best practices.

Janice Lai

VP of Marketing, Behaviorally

For suppliers

Grow your business with IIEX:
Explore sponsorship and exhibitor
opportunities

Expand your audience reach, generate new leads, and demonstrate
your thought leadership by partnering with Greenbook
for an upcoming virtual or in-person IIEX event.