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    DECEMBER 6, 2023

    With optional pre-event workshops on December 5th!

    VIRTUAL

    Future-defining insight innovations.
    Revolutionary market research technology.

    See The Future First at IIEX!

    In a time where AI has decoded the who, what, and where, understanding the WHY is our golden key to informed business decisions — and applied behavioral science is the gateway.

    At IIEX Behavior, we dive deep into the depths of consumer behavior and insight innovation, making sense of the complex biological, cognitive, and psychological factors that drive your audience's actions. You’ll learn directly from the pioneers of innovative behavioral science tools and gain transformative insights from leaders who've leveraged non-conscious measurement and behavioral principles to create winning marketing campaigns and steer profitable business decisions. 

    Understand, predict, and influence customer behavior like never before!

    Explore Game-changing Predictive Technology

    Learn to leverage behavioral science and the latest tech advancements to decode the secrets of consumer behavior

    Ignite Your Business Transformation

    Uncover the hidden ‘WHY’ of consumer decision-making and profoundly shape the future of your business

    Revolutionize Your Marketing Strategy

    Equip yourself with the knowledge to infuse behavioral science into your marketing strategy, resulting in a robust, more effective approach to audience engagement.

    LEARNING RESOURCES

    Explore the latest Greenbook Articles, curated to help you uncover cutting-edge trends and emerging best practices in BeSci.

    87%

    of attendees said they would recommend IIEX to a friend

    91%

    of attendees gained actionable insights to influence more strategic decisions

    90%

    of attendees said that they were satisfied with the speakers

    Partnership Opportunities

    Proudly partnering with the industry’s leading innovators, Greenbook invites your organization to join us in hosting IIEX Behavior, demonstrating your commitment to insight innovation and amplifying your reputation as a leader in market research and consumer behavior.

    Any questions for the IIEX team?

    Drop us a line and we'll get back to you.